There are 2 campaign types in EverBee Email:

1- Order Campaigns
2- Subscribers Campaigns (Single and Auto Campaigns)

Order Campaigns are transactional campaigns, meaning that they are sent to customers to inform them about their orders in accordance with Etsy’s policies.

There are 4 order campaigns already prebuilt in your account. You can change these templates, but you cannot create new ones or change when they are sent. These campaigns are:

- Order confirmation: Sent once an order is placed in your Etsy store.
- Shipment confirmation: Sent once an order is dispatched to the customer.
- Delivery confirmation: Sent once the order is delivered to the customer.
- Review request: Send to the customer to request a review. The review request email is set by default to be sent one full day from when order was delivered

Note: You can send unlimited order campaigns, regardless of the number of subscribers you have.

Single Campaigns and Auto Campaigns can only be sent to subscribers who have provided explicit consent to be on your email list and receive promotional emails from you. They are also called Subscriber Campaigns.

The difference between Single and Auto campaigns is that:

Single campaigns are sent one time to a group of subscribers.

Auto campaigns are emails that are sent on a schedule (ex: every Monday) or based on an event (ex: someone joins your list). This allows you to create an email once and have it sent multiple times.

You can create as many campaigns as you need. We have also included 4 emails that are part of a welcome series that you can send to people who subscribe to your list. You can modify these emails or change the frequency of sending them.

Note: You can send unlimited Subscriber emails to your list. You are only charged for the number of active subscribers.